SAP to Begin Hybris Marketing Solution for Telco’s

SAP

SAP offers improvements in arrogance marketing solutions to help customers SAP B2C and B2B communications to raise their efforts to increase the effectiveness of their marketing activities.
Last month, the arrogance, the company SAP, a new framework that combines customer data as a hub and allows companies to really start the power of contextual marketing.

SAP marketing hubris by frame data in real time updating of customer profiles and identified 360 potential customers to keep. This includes the potential profile that every customer in the past, which could be in the future, and most interestingly, anytime. By segmenting customers personal website marketing tools can be achieved through one-to-one, e-mail or through digital ad delivery. They can lead to a sale or calls or messaging applications and mobile devices. The campaign can be activated automatically in customer behavior in real time, planned and scheduled or ad-hoc Marketing created a few clicks.

"We are aware of the strategic importance of the context data and telecom companies bringing together the way, this innovative solution for our customers," said Rick Costanzo, executive vice president and general manager of realizing the Telecommunications branch and SAP solutions Mobile. "I think the context is one of the most important concepts in data calls are large and have the power to provide the data that changes many customers in conversations with clients one-on-one. I am happy to change the technology offer telecommunications companies, is expected to help them change their short performance, improve more customers. "

-Telco Special Functions in SAP marketing hubris is designed to integrate implementation and application of digital maps in full with SAP Management billing solutions and innovations Revenue SAP convergent. Marketing Telco can combine operational data, customers and network pricing in an application. Telco SAP designed beta version arrogance CSPs to analyze customer data, visualize and explore at very high speeds.

Marketing SAP solution for pride in an ecosystem of partners to promote open an open platform, you can’t used both in the cloud and in a software environment with assembly instructions Integration Solutions Partners packaged for commercialization.